BUILDING YOUR SUPPORTER LIST
Your supporter file is your bread and butter. A properly managed supporter file yields a predictable and steady stream of income on which you can build your organization and complete your mission. That is why direct mail fundraising is about building supporter files and raising money — not about industry awards for the “best package.” When it comes to building files from scratch, that is our specialty. Our newest client arrived with a great idea but not much more. They had a small membership file but they needed to increase their income.
CDMG has built a growing sustainable list of donors to support their programs. On two occasions, members of our team have created a direct mail strategy that enabled a non-profit to grow their supporter base to over 1 million active supporters or members.